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Product Description
The Millionaire's Guide to eBook Publishing is a must have for any perspective eBook author. Unlike older publishing books which focus on traditional publishing avenues used in the 80s and 90s, this book explains how the power of the Internet can be harnessed to allow an author to self publish their own eBook. This book is the most up to date and informative resource about On Demand Publishing available today. Not only is this book available as the paperback book you see today, but it originally started out as an eBook. The author, Jason D. Farber, shares his extensive knowledge of eBook development, marketing, and advertising. Using these concepts, you will learn how to create your own money tree. In the past, prospective authors had to hope that their book would be picked up by a publisher and have their work put into print. Today, an informed author can take control of their publishing needs and publish their work themselves.
From the Publisher
The Millionaire's Guide to eBook Publishing covers the following subjects:
* What is an eBook?
* What is an On-Demand Publisher?
* How to obtain a presence in the Amazon.com marketplace and other major book retailers.
* How to acquire a web presence and obtain a domain name.
* Tips on creating a web page for your eBook.
* How to get your book listed in major search engines.
* Web page Title & Description Tag tips for optimum search engine placement.
* What is a PDF (Portable Data Format) file and how to turn your book into one.
* How to accept credit cards without any up-front costs using PayPal as a merchant.
* Marketing & Advertising tips using Overture & Google as advertisement mediums.
* How to use eBay to promote and sell your eBook.
* The importance of a copyright and how to obtain one from the U.S. Library of Congress.
* How to create and design your book covers (Front and Back).
* How to develop new products stemming from your initial eBook.
* How to generate good book ideas and concepts.
* How to structure your raw material.
* How to develop a Table of Contents.
Included in this book is a copy of Farber's best selling eBook, Curb Painting - Money Making Secrets Revealed! This additional text serves as a great resource and "model" to use when developing original eBook content. Not only does it show how to format an eBook but it also shows how information can be sold in a niche market.
Google recently released a new version of its Adwords Editor tool. For those of who haven't heard of Google Adwords Editor, it is a very useful tool to help manage large ppc campaigns. This "spreadsheet" tool allows users to make quick and easy updates to Google Adwords campaigns.
The new version of google adwords allows advertisers to make changes via a custom application and import CSV files directly into google adwords editor. Older versions had problems with download times, the new version is supposed to sped up the download process. Users can know make edits on individual campaigns without having to change the rest of the account.
The new version also has a updated keyword opportunities tool. Users can now organize keyword phrases by specific categories. For more details visit http://www.google.com/support/adwordseditor/bin/static.py?page=release_notes.html&hl=en
Review
"...shows how to position your business front and centre when prospects are searching online for solutions you can provide." (Globe and Mail, April 2009)
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Scientific Search Engine Marketing presents rational, scientific strategies for managing pay per click campaigns. It is based around two principle ideas: that split-testing is the only way to determine the most effective keywords, ads and web page copy; and that you should focus your pay per click budget on those keywords that generate the most profit per click or the lowest cost per conversion. This book shows the techniques that professional search engine marketers use to pick th (more...)
No description for this product could be found, but have a look over at Amazon for reviews and other information.
Everyone’s doing it — Web marketing, that is. Building an online presence is vital to your business, and if you’re looking for Web marketing real-world experiences, look no farther than Web Marketing All-in-One For Dummies. These eight minibooks break down Web marketing into understandable chunks, with lots of examples from an author team of experts. The minibooks cover: Establishing a Web Presence Search Engine Optimization Web Analytics E-Mail Mar (more...)
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...this book is the PPC bible. Tracking, click fraud, branding, local advertising are all covered... -- The Search Engine Marketing Weblog, May 10, 2005
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Millions of Internet users have fallen in love with the Twitter "microblogging" service, which lets them swap brief text "tweets." Now companies are embracing the service to engage customers, promote products and monitor what is being said about their brands. Given the passion and high profiles of "Twitterverse" denizens, the service has evolved into a vital early-warning system for businesses seeking to stave off criticism, and as a way to build better relationships with custom (more...)