Review
"The style has much to recommend in terms of price and accessibility. There is much useful, practical content that is not emphasised in other texts. The book is essential reading for those delivering internet marketing modules." (Times Higher Educational Supplement, 2nd March 2001)
* Online Activities. Each chapter in this text has an Online Activities section tied to research activities using the Interactive Journal. By using the Interactive Journal to complete the exe (more...)
Tags: 3rd Edition, 3rd Edition (Paperback), Internet Marketing



