Google recently released a new version of its Adwords Editor tool. For those of who haven't heard of Google Adwords Editor, it is a very useful tool to help manage large ppc campaigns. This "spreadsheet" tool allows users to make quick and easy updates to Google Adwords campaigns.
The new version of google adwords allows advertisers to make changes via a custom application and import CSV files directly into google adwords editor. Older versions had problems with download times, the new version is supposed to sped up the download process. Users can know make edits on individual campaigns without having to change the rest of the account.
The new version also has a updated keyword opportunities tool. Users can now organize keyword phrases by specific categories. For more details visit http://www.google.com/support/adwordseditor/bin/static.py?page=release_notes.html&hl=en
Tags: adwords editor, adwords editor tool, google adwords editor, ppc management tool